All Entries in the "Social Marketing Strategy" Category

Social Media Marketing is an Oxymoron

Social Media Marketing is an extremely powerful tool for any business looking to improve their online presence but only if implemented correctly. Ironically, it is actually quite easy to do but seemingly even easier to make a complete mess of, mainly because the concept of social media marketing is so often completely misunderstood. Read More

Social Media is killing Big Business

Social Media is killing the way traditional content providers have done business and earned their revenues for many years. In a matter of years social media has transformed the way people find the news they want to read. Under the traditional model, people would go to their content provider of choice and browse the stories the editors decided to include. Now the social media savvy citizen will rely on their friends Read More